Brandcast Media

Our new member to the Brandcast family popped by to the offices, baby Quinn.

It all became too loud for Jerome this week so he decided to don his ear-defenders. They suit him, no?

The latest adventures of Carrie, Samantha, Charlotte and Miranda are hitting cinema screens this week and the Brandcast girls are super excited about this!

Manolos, Cosmopolitans, brunch and dating…never before has a TV series influenced women so greatly.

EPIC. Who said TV advertising is dead? Needs several viewings to appreciate the complexity of what Nike have done here. The gauntlet has been well any truly thrown down to other sportswear manufacturers (any just about anyone else) in the run up to the World Cup.

A short film commissioned by Mother NY for Stella Artois. With so much disposable advertising being pumped at consumers it’s refreshing to see an agency showcase craft and tradition; but ultimately sad that such practices are dying out.

So often today with films adverts or music promos, a very basic idea is dressed up to be something much more than it actually is. Once we look past the aesthetic, the idea is found wanting. A simple idea is not the same as a basic idea. A simple idea works on its own, but can be made to any degree of complexity, without losing the core of the original idea.

I think this animation from Renaud Hallée perfectly illustrates what I’m trying to say. Watch in full screen.

Happy birthday to Lauren who is 30 today!

We are proud to introduce Quinn Li Walters. Congratulations Dave!